American Heritage Bank advertisement
Advertiser Resource Center

Ad Specifications

Use these guidelines to prepare print ads, digital graphics, logos, photos, and advertising materials for Oklahoma's Choice Weekly.

Submit Ad Materials View Ad Sizes & Pricing

Sending Better Files Helps Your Ad Look Better

Clear artwork, high-quality photos, readable text, and correct file formats help us create stronger ads and avoid delays. Tiny logos, blurry screenshots, and mystery files named “finalfinal_reallyfinal_USETHISone.jpg” are where sanity goes to die.

Print Ad Specs

Common Print Ad Sizes

These are the most commonly used Oklahoma's Choice Weekly print ad sizes.

Ad Type Column Size Finished Dimensions Recommended Resolution
Business Card 2 col x 2" 3.33" x 2" 300 dpi
1/8 Page 3 col x 4" 5.06" x 4" 300 dpi
1/4 Page 3 col x 8" 5.06" x 8" 300 dpi
1/2 Page 6 col x 8" 10.375" x 8" 300 dpi
Full Page 6 col x 16" 10.375" x 16" 300 dpi
Front A / Front B 6 col x 14" 10.375" x 14" 300 dpi
Back A / Back B 6 col x 16" 10.375" x 16" 300 dpi
Double Truck Full Spread 21.75" x 16" 300 dpi

Print Resolution

Print ads and photos should be submitted at 300 dpi whenever possible. Low-resolution images may appear blurry or pixelated in the final ad.

Color

Color ads should be supplied in CMYK when possible. RGB files can often be accepted, but color may shift when converted for print.

Text Readability

Keep important text large enough to read. Avoid crowding too many offers, photos, and phone numbers into a small ad space.

File Preparation

Preferred File Types

Sending the right file type makes the design and production process smoother.

PDF

Best for finished print-ready ads. Fonts and images should be embedded.

JPG

Good for photos and flat artwork when saved at high resolution.

PNG

Good for logos and digital graphics, especially when transparency is needed.

AI / EPS

Best for logos and vector artwork when available.

Best Files to Send

For the cleanest results, send original logos, high-resolution photos, typed ad copy, and finished PDF artwork when available. Screenshots should only be used when no better file exists.

Digital Specs

Website & Digital Ad Guidelines

Digital ads may appear on OCW website pages, seasonal hubs, business directory pages, sponsored content, or other online advertising placements.

Website Banner Ads

Submit a high-quality JPG or PNG. Include the website link where the ad should click.

  • Recommended: 1200 px wide or larger when possible
  • Keep text large and readable
  • Include one clear call to action

Sidebar / Rectangle Ads

Best for business promotions, seasonal offers, restaurant specials, and service ads.

  • Common shape: vertical or rectangle
  • Use strong contrast
  • Do not overload with small text

Sponsored Content Images

Sponsored articles should include images that help tell the story.

  • Business photos
  • Product or service images
  • Event photos
  • Owner or staff images

Digital Ad Tip

Digital ads should be simple and clear. A logo, short message, strong image, and direct call to action usually work better than a crowded graphic.

Material Checklist

What To Send With Your Ad

Required Information

  • Business or organization name
  • Ad size or placement requested
  • Run date or campaign dates
  • Ad copy or message
  • Phone number
  • Website or social media link
  • Address or event location, if needed
  • Contact person for proof approval

Helpful Extras

  • Logo file
  • High-resolution photos
  • Brand colors
  • Previous ads
  • Special offer details
  • QR code, if used
  • Preferred wording or headline
  • Design examples you like

Proofing Reminder

Please review all ad proofs carefully. Check spelling, phone numbers, dates, prices, addresses, QR codes, website links, and offer details before approval.

Submission Process

How To Submit Your Materials

Choose Your Ad

Select your ad size, digital placement, sponsored content option, or campaign type.

Gather Materials

Prepare your logo, photos, ad copy, contact information, and run dates.

Submit Files

Send your materials through the OCW submission form or directly to your advertising representative.

Review Proof

Review your proof carefully and approve any final changes before deadline.

Ready to Send Your Ad?

Submit your ad materials, artwork, photos, and campaign details so we can get your advertising ready to run.

Submit Ad Materials View Deadlines